By conventional measures, meaning numbers of daily eyeballs, I have not succeeded as a blogger. Here’s why:
• An uninspiring template or graphic interface. I lack the technical chops to improve it and don’t know who might help.
• People seek out blogs that help them with something rather specific—improving their finances, buying personal sports technology, understanding economics and finding other people interested in it. In contrast, I shift topics too much and only occasionally offer any real help. My sporadic helpful posts are my most widely read, which brings me to the crucial third point.
• Pre-PressingPause, I remember talking to a writer friend who has written two very well received books. I told him I’d really enjoy writing a newspaper column. Smiling, he said careful what you ask for, that producing solid content twice a week is way more difficult than people realize. Now I get it. When I look at my most widely read 20+ posts, I realize most of the time I was agitated about something. Typically, the more irritated I am by something, the better. And therein lies the challenge, the older I get, and the more comfortable my life becomes as a result of mounting privilege, the less fired up I am about things. Case in point. Yesterday. Sunday. What irritated me? The people at church who over pass the peace. You know who you are. You’re the person who has to leave the pew and greet damn near everyone in the building with an affectionate hug. That’s not how God intended the peace to be passed. A few handshakes with the peeps to the right and left, front and back. There’s no biblical justification for the irrationally exuberant wandering. That has the makings of a great post doesn’t it? Not.
I will continue because it’s a way for me to connect with other people I know and like, but I’m feeling a need to mix it up. Not sure how yet. You can help by irritating me.