Pedestrian safety is all about the “built environment”. From “Determining who gets blamed when cars hit pedestrians.”

“’But what we’re seeing in this research is that the built environment is a key factor. People make errors in judgment, but no one deserves to die or get injured for such errors. And they would be less likely to make these choices if there were more pedestrian infrastructure,’ said the director of the Center for Urban and Regional Analysis at Ohio State.

One recommendation from the researchers is to redesign the crash forms completed by police to include information on the built environment around the crash site, such as distance to the nearest pedestrian crossing, to give more context on why pedestrians make certain choices.

The built environment for pedestrians isn’t just a problem in Columbus, according to the researchers. Many cities have similar issues. And the situation in Columbus is improving because of Vision Zero Columbus, a government effort focused on reducing crash-related fatalities and injuries in the city.

But this study shows the importance of a Safe System Approach to designing roadways to minimize the effects of human errors and allow pedestrians, as well as cars, to move safely through the city.

“We don’t have to design the streets the way we do. We can make fundamental design choices that could prioritize safety over the speed of traffic,” Miller said.

Put more simply, the relative frequency of cars crashing into pedestrians based upon the presence of cross walks and related pedestrian infrastructure is fairly predictable. No, that’s not surprising. The larger question, I suppose, is how can citizens get their municipalities to prioritize pedestrian safety over traffic speed?