Everything Free Day

Two weeks ago Megan McArdle reviewed a few books on consumption. Early in the review she reveals she recently bought a $1,500 food processor. Who knew one could drop 1.5 large on a food processor?

The Saturday morning after Black Friday my betrothed filled me in on the L.A. shopper who pepper-sprayed several other X-box shopper-competitors before fleeing the scene. The good news is I don’t think anyone was trampled to death in Toys R’ Us this year. On Black Friday I subscribed to consumerreports.org in the a.m. and then spent a chunk of the p.m. shopping for new kitchen appliances at home in my pepper spray-free environment.

I spent part of Thanksgiving Day shopping too. Well, kind of. While watching Ndamukong Suh stomp on a Packer o-lineman, I blew through 90% of the 90 lbs. of newspaper ad inserts. Took everything the labradude had to drag that bad boy to the front door. Who knew Wal-Mart sells decent looking jeans for $10? And a decent Timex Ironman-brand watch for $10? Maybe they won’t stop stomping their suppliers until they can sell everything for $10 or less.

Remember the crazy shopping spree marketing prizes in the 70’s or 80’s? Some lucky winner would get an hour in a grocery store and they’d sprint up and down the aisle frantically loading a few baskets with a little of everything? And we’d watch imagining how much faster we’d go or how we’d be more strategic and target the most expensive goods that take up the least space.

What if Black Friday was “National Reduce Inventory” day and everything was free? Nothing sold out, no servers crashed, perfect availability. What would you have brought home? What about those you live with? Where/how would you have stored everything? How would those new possessions have changed your life? Would you be much happier?

At minimum, I would have ordered a few new kitchen appliances and brought home some of Costco’s most expensive vino, a new bicycle computer, and a McArdle food processor in a new Seal Gray 2012 Porsche 911. Initially at least, I would have been much happier. Among other ripple effects though, I’d have to work more hours to pay for more expensive car insurance and maintenance costs and over the course of a few weeks, months, and years, I probably wouldn’t be any happier at all.

I don’t assume what’s true for me is true for you, but I’m learning the things that make me happiest—friendship, good health, film, literature, exercising in natural settings, writing this blog, helping others—can’t be purchased in a store or ordered on-line. I could spend tons of time and energy shopping in stores and on-line at this time of year, brag about my good bargains, but not improve the quality of my life.

If there’s ever a time of the year for reflecting on this dynamic it’s now. The thrill of even great purchases quickly fades so invest time and energy in the people and things that bring lasting joy.

Related Graham Hill TED Talk titled “Less Stuff, More Happiness”.

The Nostalgia Trap

As I age, I’d like to avoid many middle-aged and elderly people’s penchant for complaining that “compared to back in the day, the world is going to hell.” Much of that pessimism rests on selective perception. Except for the clinically depressed, isn’t life a constantly shifting mix of good and bad?

Here’s a related NYT book review excerpt from a new novel “Super Sad” which takes place in the near future.

“Mr. Shteyngart has extrapolated every toxic development already at large in America to farcical extremes. The United States is at war in Venezuela, and its national debt has soared to the point where the Chinese are threatening to pull the plug. There are National Guard checkpoints around New York, and riots in the city’s parks. Books are regarded as a distasteful, papery-smelling anachronism by young people who know only how to text-scan for data, and privacy has become a relic of the past. Everyone carries around a device called an äppärät, which can live-stream its owner’s thoughts and conversations, and broadcast their “hotness” quotient to others. People are obsessed with their health — Lenny works as a Life Lovers Outreach Coordinator (Grade G) for a firm that specializes in life extension — and shopping is the favorite pastime of anyone with money. It’s “zero hour for our economy,” says one of Lenny’s friends, “zero hour for our military might, zero hour for everything that used to make us proud to be ourselves.”

Is your relative optimism or pessimism based upon the quality of your nation’s governance, economy, and military, or as I suspect, more on the nature of your personal budget, the status of your family’s and your health, the quality of your friendships, and the relative purposefulness of your work.

I’m feeling positive about life today in part because of a post run lake swim, an enjoyable dinner with three friends, and an amazing sunset over the sound.

I have downer moments, days, and weeks like everyone.

I prefer spending time with people who reject the myth of a golden yesteryear and what sociologists refer to as “deficit model” thinking and show empathy for the truly unfortunate. People whose thoughts, words, and deeds are more hopeful than cynical.