Tag Archives: Zite

Of Breakfast Tables and Technological Change

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One of my fondest childhood memories involves my older brother who loved making my life miserable. He routinely read the morning sports page and comics while eating toast weighted down by peanut butter and honey. Inevitably, a few drops of the honey would spill over onto the paper, so that when our dad read it, pages would stick together. Prompting dad to snap and drop a “g*d dammit” much to my delight.

Fast forward forty years to our Olympia, WA breakfast table. The GalPal and I grew up in newspaper reading families so we’re part of the diminishing newspaper reading minority. I read lots of local and national newspapers on my laptop and iPad. But as you know, the heavy hitters—led by the New York Times—have started to charge for more than very minimal access.

We have a local paper weekend subscription which runs $13.33/month or $160/year. 52 weekends times three days equals 156 issues a year at a cost of $1.02/per. That’s a terrible value, but it’s a concession to marital peace. For some reason Betrothed has to hold the paper in her hands on the weekends. I hear divorce costs more than $160.

And we subscribe to the Wall Street Journal which runs $8.33/month or $100/year. That’s the educator’s discount price. The regular price is three times more at $26/month. 52 weeks times six days minus holidays equals about 305 issues/year at a cost of 32.7¢/per for me and 98¢ for the masses. That’s for home delivery and complete digital access on any device.

The WSJ subscription is about to expire and I’m thinking about switching to the New York Times digital/tablet edition. No home delivery. Unlimited access on any computer and tablet. Smart phone access is a little more. Educator’s discount price, $10/month; regular price, $20/month. That’s $120/year for 365 issues meaning about 32.9¢/per for me and 66¢ for the masses.

Another option is PressReader, the best choice for serious news junkies. It’s like a cocaine addict buying a personal cocoa field. For $30/month subscribers gain access to 2,300 newspapers from 95 countries, representing 54 languages. Here’s a 4+ minute video introduction. They’ve provided me with a sample subscription which I’ve been trying out. It’s a promising application, but it may not have your local paper. Also, it takes 10-15 seconds for papers to download and moving around within papers takes some getting used to. If it was my only option, I’d adjust quickly and like it, but I’m going to pass on paying three times more for way more content than it’s possible to process.

As if the newspaper subscription water isn’t muddy enough, two more options include the online news aggregator Zite which I’ve reviewed before (here) and Pulse another news aggregator which I really like and highly recommend (both available at iTunes). Pulse works especially well for skimmers. In fact, I dare you to find a rival.

For the love of all things digital, someone please convince the GalPal the answer is obvious. Read the local paper online, use $120 of that $160 in savings to subscribe to the New York Times, and use the remaining $40 to buy more dried mangos.

App Review—Zite Personalized Magazine—Algorithms Ain’t All They’re Cracked Up to Be

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When I first met the Zite Personalized Magazine App I was totally infatuated. She was a total looker, great interface, and totally customizable. Our first dates were fantastic. We created structure by selecting several newspaper “sections” including: architecture, arts & culture, automotive, business & investing, film & tv, food & cooking, gadgets, health& exercise, mac news, personal finance, philosophy & spirituality, and sports.

Then we settled into a nice daily rhythm of just hanging out and reading. When I read an article on Steve Jobs, she asked me if I’d like more like it. “Yes,” I answered. Always so selfless, when I read a Sports Illustrated article on recruiting controversies at the University of Oregon she asked if I’d like more articles from Sports Illustrated (yes), about the University of Oregon (no), and NCAA recruiting (no). So inquisitive, and such a patient listener, she totally “got me” in very short order.

But now we’ve plateaued, maybe even started to drift apart a bit, and I’m not sure how to get the lovin’ feeling back. The problem is, with all her fancy pants algorithms, she’s gone overboard in personalizing my homepage. Nevermind what’s happening in Iran, Syria, or Putin’s Russia, my home page is filled with stories about Apple computer, college sports, and, not sure where she got this, Prince Harry partying in Belize.

As you know, whether we answer “did you like” inquiries or not, algorithm-based highly personalized internet suggestions and marketing are the future. iTunes and Netflix tells us what music and movies we’d like based each of our choices. Same with Amazon. At Amazon and other commercial sites we don’t even have to make purchases. Big Commercial Brother tracks our internet surfing and then creates personalized suggestions and ads.

“Free” customizable newspaper apps shouldn’t be as controversial should they? It’s a real time saver not having to sift through less interesting stories. Right? The problem is the end result—hyperpersonalized newspapers that make it less likely we’ll stumble upon interesting, quirky, challenging stories that stretch us. Spontaneity is sexy, endlessly staring into a mirror is not. We already live in economically and racially segregated neighborhoods, we watch television that affirms our political biases, and we attend churches and recreate with people that look like us.

Where are the diverse neighborhoods, schools, churches, and public places where people can begin learning how to get along with people different than them? People who are richer or poorer, people from across the political spectrum, people who are and aren’t religious. And where are the internet apps and websites where people’s thinking is challenged, nourished, deepened?

Another article on my Zite homepage today is titled, “The Gray Divorcés” which is about the increasing percentage of 50+ year olds deciding to divorce. (More evidence I was right that divorce is the new default.) I’m not quite ready to break it off with Zite altogether, but she’s getting on my nerves.

Grade: B-