The Gal Pal and I have migrated south. As a result, we’ve exchanged snow and ice for rain. Last night we dined at a “craft eatery”. What a bullshit phrase! That type of wording thrives on our anemic marketing immune systems. The whole menu was a case study in descriptive gobbledygook. As it turned out, the grub was very ordinary, but the place was packed. As I scanned the packed “craft eatery”, I couldn’t help but wonder if it would’ve been as crowded if it was just a mere “restaurant”.
Then I thought about the steady stream of public figures who market themselves one way in public and act completely different in private. Take NFL quarterback Russell Wilson for example. He’s la ultima “craft eatery” athlete. Among other signs of hypocrisy, he’s a committed Christian who runs an (allegedly) bullshit charitable foundation that mostly pads the employees’ pockets.
We fall for “craft eatery” bullshit all the time without realizing it. Marketing has seeped into our collective subconscious.
Maybe resistance is futile and I should stop complaining and just lean into the incessant upselling of style over substance. That’s probably a saner path forward.
Thus, from this point forward, I cast off my identity as a “blogger”. From now on, please refer to me as a “craft writer” and the humble blog as an “organic platform for advanced cognition”. Thanks in advance for your cooperation.
I like Russell Wilson the football player. A lot. I don’t trust off-field Russell Wilson. Way too slick and image conscious a commercial entity for my tastes.
The parallels between Michael Jordan and Lance Armstrong are fascinating. Both seized on real and imagined slights and then exaggerated them in their minds, making them much more scandalous than they were, in order to, as Lance says in ESPN’s Armstrong documentary “Get my hate on.” The angrier they were, the better they performed. Realizing that, they became expert at sparking their anger.
They also had a win at all costs approach to their respective sports; treating teammates, and in Lance’s case support staff, as means towards that one end. Apart from their athleticism, there was very little to admire about them.
The parallels haven’t been lost on other viewers of ESPN’s recent Jordan and Armstrong docs, which has caused people to conclude that you have to be an asshole to win six NBA Championships or Seven editions of the Tour de France.
To which I call bullshit. Nice guys don’t always finish last.
Among many other examples, Magic Johnson smiled his way to five NBA titles. Russell Wilson, a regular visitor at Seattle’s Children’s Hospital, won the SuperBowl. Tom Brady never denigrated his teammates. Jack Nicklaus was universally liked and Adam Scott won the Masters.
And in 2017, Ron Byrnes won the Seattle Marathon’s 50-55 age group. And a lot of people are saying he’s the nicest guy of all.*
PressingPausers have proven to have little interest in personal finance. Correction. PressingPausers have proven to have little interest in my thoughts on personal finance. Big dif. So why do I persist? Idk.
Just like getting dressed in the morning while on sabbatical, the fact that NO ONE will read this is liberating. Whatever shorts and t-shirt I left splayed on the floor last night are good, not many peeps are going to see me anyways as I write a blog post NO ONE will read. If a blog post falls in the woods. . .
Classic investing advice is to keep investing expenses to a bare minimum; determine what balance of stock, bonds, and cash will enable you to sleep well at night; and keep trading to a bare minimum.
In the US, investors currently have 56% of their assets invested in stocks or more than 10 percentage points higher than its historical average of 45.3%. At the top of the bull market in 2007, it stood at 56.8%. This has a lot of analysts worried that a correction is coming.
Another investing maxim of increasing popularity is to stop trying to outsmart the market. Instead, as Kendrick Lamar advises, “Be humble!” His next vid will prolly be about investing in passive index funds like this. The chorus. . .”Be passive!”
Another oft-repeated investing maxim is never invest more than 5% of your net worth in any individual stock because they’re far too volatile. A mutual fund or exchange traded fund is a basket of hundreds or thousands of individual stocks that go up and down at different times, thus creating a smoother, steadier, long term increase in value.
But damn is AAPL en fuego. Check this missive from a Vanguard forum of knowledgeable investors I’ve taken to reading recently. Wait a minute. That last sentence presumed you’re reading this, which you’re not, so note to self—revise that. This missive from a Vanguard forum of knowledgeable investors has me thinking about chucking conventional investing wisdom and improvising like #3.
“Hi—
Long time lurker first time poster. Thank you to all who have contributed to my education here, absolutely invaluable.
I’m writing about my mother and father in law’s finances, which I am slowly taking over at their request.
FINANCIAL PICTURE
Savings
$425k in various super low interest checking / savings accounts
Investments at Fidelity (unlikely to change brokerages):
Rollover IRA: $675k of which
* 86.8% AAPL he’s a lifelong Apple fanboy, bought $11,500 worth way back when, which is now $575k.”
Hindsight is 20-20, but if I was my daughters age again, for every $2 dollars of savings I could set aside, I’d put $1 in a super safe certificate of deposit and the other in AAPL. And then rebalance annually and pay 15 or 20% on the capital gains. As the aforementioned anecdote intimates, I would’ve done really, really well adhering to this “barbell” plan.
But this way of thinking suggests I’m suffering from an advanced case of “optimism bias” which causes a person to believe that they are at a lesser risk of experiencing a negative event compared to others. Note to self—AAPL can’t continue its recent run. VTI is a much safer, wiser, long-term instrument for building wealth. VTI is also long overdue for a serious correction, or to use the fancy pants mathematical phrase, a regression towards the mean. It’s as certain as the Mariner’s August playoff fade.
Sometime soon, the half of the barbell holding certificates of deposit earning 3-4% is going to bring great comfort.