Us Democrats.

Did you see the story about the Mad King and drug prices? Here’s an overview from (cough, cough) Fox Business News.

“President Donald Trump used the story of an overweight friend getting weight-loss medication at a much lower cost overseas to illustrate why he’s working to cut prescription drug prices for Americans. 

Speaking to Fox News’ Sean Hannity earlier this week, the president said one of his ‘slightly overweight’ friends purchased what Trump called a ‘fat shot’ in London for significantly less money than in the U.S.

‘He called me and he said, ‘Hey, strange thing happened. I just bought a drug, same company, same plant, same everything, everything was the same. In one case, I paid in New York $1,300 and in London, I’m paying $88,’ Trump recounted. ‘He said, ‘What’s going on?’”

I heard multiple Demo opinion leaders rip the MK for flippantly using ‘fat shot’. They probably preferred “weight control injection”.

More important is what Fox left out of its own reporting on its own interview. At the end of the story, the MK smirked and added, “I told my friend, it’s not working.”

Demo opinion leaders were appalled. How dare the MK call his friend fat. They were genuinely upset. Uncouth. Not presidential.

I wondered, were they asleep from 2016-2020?

The Mad King’s secret sauce is the contrast with all the politicians who came before him who said exactly what they thought everyone wanted to hear, not necessarily what they were thinking. And his contemporaries who regularly measure their words too closely to connect with anyone.

People dig the Mad King for saying things no one else will. Telling his friend his “fat shot” was not working harkens to the middle school nature of my friends’ group text.

Sometimes I wonder whether some Demos have had their sense of humor surgically removed. Telling his friend his fat shot was not working was rude, crude, and funny. People like that it’s unexpected and not at all presidential. That’s the point. That the Demos still don’t get.

Some Demos are trying to get it by using the “f” word more often. I agree with Michael Adam’s take on that.

“I think that in the case of the Democratic candidates … the swearing reflects their sense of crisis,” said Michael Adams, a lexicography expert and author of the book “In Praise of Profanity.”

The Mad King’s calculus is “If all of your peers are trying to appeal to the largest possible audience, do the opposite.” Talk like and to non-elites, who greatly outnumber the humorless, and too polite for their own good elites.